I have a strong background in writing in a variety of forms. This has stemmed from a passion for the written word which started in my youth and continued in the form of my university studies, and has been present right throughout my 10-year plus career in SEO.
Aside from working thoroughly on keyword research and content strategy, I have also been involved in the writing of more in-depth, thought-leadership style guide pieces both under my own name and in the role of a ghostwriter for major agencies and brands.
You can get a taste of this over on my blog, which offers some written thought pieces, tips, summaries of talks I’ve given as well as podcast recordings and general guides on SEO.
I have also built up a list of resources with links to in-depth guides and thought-leadership pieces on the China SEO niche, as well as articles I’ve had published over the years on SEO in general.
Read on below to see how I can help in technical writing for SEO.
How I Can Help
I’ve written in-depth technical articles covering a wide array of SEO topics under both my own name and in a ghostwriting capacity for agencies and brands.
This has covered:
- Best practices for enterprise SEO, covering areas such as running teams, agencies, managing budgets, working with stakeholders, and executing and scaling global SEO strategies
- Technical SEO guides for large, complex sites
- Modern-day keyword research techniques and optimising for user intent
- Reputation management and product ownership from an SEO standpoint
- Local SEO for businesses
- Reporting and analytics best practices
- International SEO and SEO for emerging markets
- China SEO and guides to optimising for Baidu/Sougou
- Google algorithm update guides and thought pieces on the future of SEO